Esteban Mege is Commercial Director at Ipsos Brasil. In this interview he tells us his vision about customer experience, how to use AI in business and private life also about fails with AI.
Customer experience (CX) is the sum total of all interactions a customer has with a company, from the first time they hear about it to the last time they use its products or services. And this is key!
Commercial Director
Esteban is a Commercial management specialist in the design of customer experience technology implementation processes. Former Director Ipsos Southern Cone, Brazil, Argentina, Chile and Peru.Strategic advisor in the design of voice of the customer models with more than 10 years of experience in implementing SaaS technologies for capturing customer information, information management and its link with business indicators using Customer Experience methodologies.Customer Experience Consultant with a focus on project development in the strategic design of projects in the construction of CX areas and the raising of customer experience in various organizations, with projects developed in sectors such as Telecommunications, Banking, Insurance, Education , Automotive, Health and real estate.
The vision
Esteban Mege is also a influencer for AI implementation, especially in sales processes. He is an experienced professional with a strong background in B2B and B2C sales. The vision of Esteban Commercial Director says: My 10 years of expertise lies in Sales, of technologies and consultancy of customer experience with a customer-centric approach. He is specialized in:- Crafting B2B and B2C sales strategies generating pipelines an grow sales B2B.- Enhancing Customer Experiences through CX projects.- Developing VoC-based management indicators.- Strategically managing customer interactions.- Implementing holistic experiential marketing (CX, UX, EX, CEM).- Conducting in-depth market research and driving B2B market growth.- Creating comprehensive sales strategies for revenue optimization.His motto is: “I’m passionate about connecting businesses with sustainable solutions that enhance customer and employee experiences, ultimately contributing to organizational growth.”
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